pursue - follow, chase up⏎
prioritise - rank, put in order of importance, prioritize⏎
novel - new, interesting, amusing⏎
platform - basis, policy, standpoint⏎
prosper - flourish, be successful, develop successfully⏎
prey on - ill-treat, exploit, cause harm, con, trick⏎
minimum - smallest or lowest possible⏎
require - need, necessitate, fall short⏎
payback - reward, advantage, return, just desert⏎
profitable - advantageous, prolific, money-making, viable, economical, rewarding⏎